I am not exactly an avid shopper. I have a selected choice, to put more straight, the most expensive choice. I have to be totally convinced to have liked what I am buying or I can be a nightmare to the shopkeeper. Today after around 2 yrs I had to buy some traditional outfits including a saree and a salwaar kameez for a cousin's wedding. Me being myself had no clue of what material saree should I buy? With my awesome zero size figure half of the saree options were out in any case. Listening to the senior citizens for once sounded to me like a good option. So here I enter with my mother on one side and my aunt on the other. It can be a deadly combination at times but I guess today I had to take a chance.
The first thing that my mother noticed as we landed in Vile Parle was a big board outside a big shop highlighting 50% off. Before I could even say anything we were in the shop checking out sarees. If you know me well I am not exactly a saree material person. I pick up what I like the best and I think justifies the price I pay for. So here I was in a very well lit shop, a centre of attraction because of my lovely figure trying out sarees. Fortunately the first one that I tried looked so great that I dint have to do a lot of trials. I guess I tried only two. The best part was the way these men sell sarees. They are perfect at making women wear saree. If you are aware on how saree is generally worn you would know that the saree initially needs to be tucked in well. It amazing to see the solution that these men have come up with so as no lady feels offended. They have a elastic band that they just tie around the woman’s waist to hold the saree plates properly and then they wrap the saree as needed.
1) It saves them of the embarrassment of touching the woman on her waist.
2) The women don’t feel offended.
After trying out sarees in one shop even though we seemed to like one, I wasn’t sure of this is what I want to buy. So here we began the search by proceeding towards another shop called “Silk Palace”. I had heard about this shop before but never got a chance to explore the place. So I enter with a lot of expectations. We start seeing the sarees and we request him to show us the kind of saree that we had liked in the previous shop. The sales guy first got confused but eventually somewhat got what I wanted to see. However here lies the twist in the tale. This guy tried his level best to sell that piece of cloth to me. He was asking me all sort of justification when he realized I am one of those confused type shoppers who has no clue of she wants to buy. To be really frank I dint mean to trouble the shopkeeper but I was genuinely confused on the saree that I had earlier seen and the one that I was checking out there. Beyond a point it started getting immensely annoying as he was not ready to let me go out of the shop. All of a sudden I gave up like, 'wtf !' why should I be explain someone why I don’t want to buy this saree and why the hell am I so confused. I decided to find a reason and I found one too. I told him a particular combination that I wanted and to my surprise and bad luck this guy gave me that too. Now I had nothing to say, but the matter of fact was that I was still confused. Eventually I gave up I left the shop on the note saying that I still wish to try the other saree in the previous shop. He got annoyed, also threw some stupid tantrums but I guess isn’t it my wish and my choice where I want to spend my money? Your job is to sell and not hardsell.
This behavior of his costed him one customer which he will never see in his shop ever again. I went to the previous shop tried the saree and bought it. I also bought a dress which costed me more than my saree but at the end I was a happy customer who got my space to shop, without any stupid justifications. Bravo “Tashkent”, this is the name of the shop who sold me clothes worth a bomb but without hardselling them unlike the famous “Silk Palace”.
The key is sell but don’t ever hardsell it might not go down that well especially if you find customers like me ;)
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